Down Right Design is a product design studio where thoughtful design meets authentic partnership. We bring the craftsperson's dedication to modern digital experiences.
Details matter.
Great design emerges from true collaboration: reading between the lines, asking unasked questions, and creating space for those magical moments when something entirely new reveals itself through our process.
We partner with visionary businesses and development teams who value design as a strategic advantage.
Hassan Karimi
Founder, Design Director
My path to product design began in architecture and urban design. It's where I first learned to shape experiences at human scale.
The entrepreneurial side emerged when I co-founded a sketchbook company on Kickstarter. This experience taught me the full arc of bringing ideas to life, from identifying unmet needs to building the systems that serve users daily.
Today, I bring together insights from working with brilliant teams in industries like finance and insurance and alongside explorations with AI startups pushing new interaction boundaries.
Technology becomes powerful when it's shaped with human intention.
After years in New York City, I'm now based in midcoast Maine, where nature and craft fuel my creativity.
The work has always been about creating digital experiences that genuinely help people, alongside teams committed to bringing their best.